Coaching Meets Innovation: Gregg Le Sueur on Modern Tennis, the Serve Stand, and the Future of Player Development
Introduction
In this episode of GameChangers, OCOC’s Kalindi Dinoffer and host Billy Robbins sit down with longtime coach and innovator Gregg Le Sueur. Known for his work with Online Tennis Instruction (OTI), Gregg shares how his journey from traditional coaching to product development is helping players unlock one of the game’s most elusive weapons—the serve.
The discussion spans coaching philosophy, the OTI method, and the co-creation of a groundbreaking tool: the Serve Stand.
The Coach Behind the Innovation
Gregg’s roots in tennis are deep—from his junior days in South Africa to becoming a coach who values reflection over repetition. He talks about his evolution from “solution-giver” to empathetic guide, learning to meet players where they are rather than where he thinks they should be.
But it’s his work with Online Tennis Instruction that opened a new door: making world-class coaching accessible through video. And that led to a simple question with profound implications: What if players could feel the ideal serve position—without a coach present?
Enter the Serve Stand: A New Way to Train the Toss
The Serve Stand, developed in collaboration with OnCourt OffCourt, was born from a common struggle: players tossing inconsistently. Gregg explains how they designed a physical solution that reinforces proper toss alignment and swing path—something players can feel and replicate.
“You don’t always need another drill—you need a different kind of feedback,” Gregg shares.
Unlike verbal cues, the Serve Stand offers a tactile reference point that helps players internalize proper mechanics. It’s especially useful for coaches working with visual or kinesthetic learners.
From Online Coaching to Real-World Tools
The Serve Stand is more than a product—it represents a shift in how coaches and players interact with learning. OTI’s video-based approach focuses on simplifying the serve into key checkpoints. By aligning physical tools with visual instruction, players can bridge the gap between watching and doing.
Kalindi reflects on the beauty of this partnership: “When innovation comes from experience and empathy, the results are game-changing.”
A Message to Coaches and Parents
Gregg, Kalindi, and Billy all highlight a growing truth: coaching today isn’t about being the loudest or smartest voice. It’s about creating space for the player’s experience. Whether that’s through feedback tools like the Serve Stand or just asking better questions, modern coaching is about empowerment.
“If you’re a coach, consider what you want to see in your players—and model that yourself,” Gregg encourages.
Watch the Full Conversation
This episode is for anyone who’s ever struggled with the serve, coached someone who has, or simply believes that the future of tennis lies in thoughtful, practical innovation.
Watch it now at OCOCGameChangers.com
Try the Serve Stand for yourself
Learn more at Online Tennis Instruction
Kalindi Dinoffer is trained in multiple aspects of mindfulness in life and in sports, sharing on her blog MindfulKalindi.com. She is also certified to teach yoga, fitness, reiki, and MFR. Kalindi also serves as CMO at OnCourtOffCourt.com, a leading supplier of tennis, pickleball, fitness and yoga training aids and equipment and has been published in Tennis industry Magazine and Pickleball Magazine, and has conducted workshops at conferences around the world. In her spare time, Kalindi plays tennis, pickleball and table tennis and enjoys outdoor activities such as hiking and biking and cross country skiing in the winter.
